In 2021, we took a bold step – we decided to gain support for our vision of a new generation reel mower through the crowdfunding platform Hithit.cz. And it was thanks to the trust and enthusiasm of dozens of supporters that we managed to successfully complete the campaign.
Our goal was not only to obtain funds for the production of the first serial units of the ELO model, but above all to verify whether our idea had real support among people who share our passion for a quality lawn and gentle mowing. The result was a more than encouraging response – we obtained not only the necessary finances, but also the first community of customers who were at the birth of the new brand.
The campaign was carried out transparently and with an emphasis on a personal approach – we shared development milestones, prototype demonstrations, real-world testing, and our long-term plans. We were supported by over 287 people who believed that even a Czech company could design and produce its own battery-powered reel mower – and offer an alternative to noisy, heavy and lawn-unsuitable rotary models.
This campaign was not just about finances for us. It was a challenge, feedback and a commitment to those who put their trust in us.
You can read the details and the full story of the campaign here:
👉 https://www.hithit.com/cs/project/9843/vretenova-sekacka-nove-generace/news